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Taip sau, straipsnis pamąstymui – kas turi pasikeisti vartotojo sąmonėje ar jo aplinkoje, kad elektromobilis taptų automobiliu.
The problem is simply that consumers are not flocking to electric cars as fast as expected. The reasons are primarily the higher initial cost of the car, and certainly some concerns about the range and the possibility of becoming stranded by the car. Early reports from stranded Nissan Leaf owners stoked those fears. Even though “Who Killed the Electric Car” completely exonerated batterymakers in the death of the electric car, today’s batteries still do not have enough range to satisfy many consumers.
On the other hand, it is true that when hybrids were first mass-produced in the late 1990s, for several years the market was dominated by the Toyota Prius and Honda Insight. At that time oil prices were low, and sales in the early years were very slow. Today, hybrids are very much mainstream, primarily because high oil prices have made them better choices for more consumers.
If oil prices remain high over the next few years, the electric car may eventually gain some traction – if consumers don’t kill it again first.

Originally published at Grumlino palėpė. You can comment here or there.

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